Latest survey shows why Apple needs to produce a HomePod mini


The latest data on the U.S. smart speaker industry from Consumer Intelligence Research Partners (CIRP) indicates that as of the end of June, the number of smart speakers actively used in the states is now 76 million. That is up from the 70 million in use at the end of March and a 52% increase from the number of smart speakers active a year ago. Amazon, the company that created the category with the 2015 launch of the Echo, has 70% of the U.S. installed base with Google’s Home devices accounting for 25%. Apple’s HomePod speakers make up only 5% of the active smart speakers in the states. The …

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