HMD Global acknowledges Nokia smartphones have a major issue

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HMD Global, the Finnish company responsible for the Nokia-branded smartphones, launches around a dozen new devices every year, covering all price tiers. The more phones a company launches each year, the harder it becomes to keep track of them after a few years.

If the company doesn’t use a clear naming scheme for its many phones, customers will certainly get confused. HMD believes it did a wonderful job covering all price tier points with its smartphones, but admits it failed to make the naming scheme clear for consumers.

HMD’s Global Portfolio GM, Pranac Shroff, told Gadgets360 …

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