Creepy examples of ad targeting: are smartphones eavesdropping on us?

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Personal data is one of the hottest commodities right now, and companies are doing whatever they can to get their hands on it. The goal is simple: to provide better-targeted ads that bring more money to those that provide them. Of course, this is presented to consumers as a great feature since you’ll no longer see ads for things that are of no interest to you. But how deep are companies digging to get the information needed to suggest just the right item? A lot deeper than we’d like, it turns out.

Stories about people receiving ads about things they’ve mentioned casually in conversation …

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