Apple’s AirPods 2 will help the ‘hearables’ segment triple in size


The original Apple AirPods

According to Counterpoint Research, wireless ‘hearables’ are the next big thing. The segment, which contains Apple’s AirPods and the Samsung Galaxy Buds, saw global sales of around 46 million units last year. But with the help of AirPods 2, this could catapult to 129 million units as early as next year. 

Samsung, Google, Bose, and LG are all expected to grow

As noted by Research Director Pete Richardson, “2019 will be the year that hearables evolve into an important market.” For the most part, …

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