Apple continues to keep Google at bay in global app revenue, but the gap is slowly closing

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Sensor Tower’s latest in-depth analysis of global mobile app revenue and download figures is out, and many of the conclusions are wholly unsurprising, confirming the same old trend. While Google’s Play Store continues to hold a massive advantage over Apple’s App Store in terms of the number of apps installed for the first time by its users, the Cupertino-based tech giant still reigns supreme when it comes to actual financial gains.

According to the newest estimates, the iOS App Store generated a whopping $25.5 billion in revenue during the first half of 2019, up from $22.6 billion …

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