Amazon’s first high-end Echo could take on the HomePod and Google Home Max soon

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No, the Echo Plus is not technically a “premium” smart speaker

Amazon is making plenty of headlines right now as bargain hunters are gearing up for the biggest shopping days of the summer, but the e-commerce giant is also more focused than ever on the consumer electronics business, reportedly planning to expand an already wide-ranging family of in-house hardware devices before long.

The Echo product lineup currently includes everything from a $30 Wall Clock and $50 Dot to a $150 second-gen Plus with a built-in smart home hub …

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